AI meets marketing research: Virtual interviewers and the challenges of regional and demographic adoption

Publication date: February 2026

Source: International Journal of Information Management, Volume 86

Author(s): Györgyi Danó, Stefan Kovács, Vivien Surman

​Publication date: February 2026Source: International Journal of Information Management, Volume 86Author(s): Györgyi Danó, Stefan Kovács, Vivien Surman Read More